Which category of clothing is primarily associated with the brand Mammut?

Mammut is known for its high-performance outdoor gear, which prominently includes outerwear designed for harsh weather conditions and activities like climbing, hiking, and skiing. Their outerwear is characterized by advanced materials that provide protection against the elements while allowing for ease of movement, which is essential for outdoor enthusiasts. This focus on technical performance and durability aligns Mammut closely with the outerwear category, making it a well-recognized brand in that space.

While Mammut may offer products in other categories such as activewear and footwear, its reputation and core product lines primarily emphasize outerwear. This reinforces the importance of understanding the specific focus of brands within the broader landscape of clothing categories, which helps in identifying key market players and their specializations.